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After a busy week, FILMART and HAF 2007 have once again been an astounding success! Results from the on-site survey conducted by Oracle Added Value show that FILMART and HAF were again voted as the most popular entertainment trade event in Asia, and we would like to thank all our exhibitors and visitors for making the events such a huge success!

In 2007 FILMART once again sees an increase of participation, with the numbers of exhibitors increasing
11.3% from 2006 to 453 companies, with exhibitors from the Americas jumping a record breaking 26.2%. The numbers of visitors also increased 10.5% this year, with 4,094 people visiting the four-day event.

For HAF, it has concluded a highly successful edition over its three-day period, with the numbers of visitors increasing for the third year in a row. The number of visitors increased 38%, from 616 in 2006 to 852 in 2007, of which 626 were overseas visitors.

Please click here for details of the survey.
   


On 20 March the third Entertainment Expo (EE) Hong Kong Gala Opening took place at the Hong Kong Convention and Exhibition Centre, attracting thousands of audience as well as top celebrities from around the world. The inaugural Asian Film Awards (AFA) served as the Expo・s opening-night special programme.

Mr. Joseph Wong, the Secretary for Commerce, Industry and Technology; Mr. Alan Wong, Acting Executive Director of the TDC, and Mr. Tony Leung Chiu-wai officiated the opening ceremony and followed by the star-studded AFA. World-renowned French director Luc Besson, Korean director Park Chan-wook, Korean stars Rain and Lim Su-jeong, attended the AFA alongside top filmmaking talents from mainland China, Hong Kong, and Taiwan, as the best of Asian cinema is honored in the first awards of its kind in the region!

For more information on the event, please click here.




 
 


HAF 2007also had a flurry of exciting announcements to wrap up the exciting event. On 22 March, a series of awards were handed out by HAF to honor the best projects this year, with some receiving cash awards, which amounted to a total of approximately HK$317,000 (US$ 40,600), whilst others won in-kind services, which amounted to a value of HK$475,800 (US$61,000).
 
The award winners are:

The HAF Award

Hong Kong Project: Clara LAW (Director), Eddie FONG and Sue MASLIN (Producers)・s The Messenger
Non-Hong Kong Project: KORE-EDA Hirokazu (Director) and SHIGENOBU Yutaka (Producer)・s Night-fragrant Flower

The Rome Film Festival Award

KIM Jee Woon (Director) and CHOI Jae Won (Producer)・s project The Good, the Bad and the Weird

Technicolor Thailand Post-production Service Award (Two Awards)

Clara LAW (Director), Eddie FONG and Sue MASLIN (Producers)・s project The Messenger

Mabel CHEUNG
(Director) and Alex LAW (Producer)・s project Romance of the Three Kingdoms: Red Rose and White Rose

Hong Kong Cyberport Awards (Two Awards)

JIA Zhangke (Director) and CHOW Keung and ICHIYAMA Shozo (Producers)・s project Shuang Xiong Hui

PANG Ho Cheung (Director/Producer) and Subi LIANG (Producer)・s Now Showing



Sony Fellowship Programme (Two Awards)

Naghiem-Minh NGUYEN-VO (Director) and Julien FAVRE (Producer)・s Point of Reference

Francis NG (Director) and Chris LIU (Producer)・s Bema・s Tear



Congratulations to Hong Kong director Pang Ho Cheung, whose latest project Now Showing has successfully secured his entire budget of US$1.4 million during HAF! Hong Kong・s Sundream Pictures and China・s Huayi Brothers will be the co-financiers of his 2007 HAF project.




 


The on-site survey conducted by an independent research company during FILMART also provided the results for what they see as Hong Kong film industry・s hottest and salable filmmakers and stars:

The most salable Hong Kong actresses are (in alphabetical order): Maggie Cheung, Charlene Choi, Carina Lau, Angelina Lee Sinje, and Michelle Yeoh

The most salable Hong Kong actors are (in alphabetical order): Jackie Chan, Chow Yun Fat, Andy Lau, Tony Leung Chiu-wai, and Jet Li

The most salable Hong Kong directors are (in alphabetical order): Jackie Chan, Andrew Lau Wai-keung, Johnnie To, John Woo and Derek Yee

For more information on the survey, please click here.
 

Supporting Publications
Animation MagazineAsia ImageScreen International
The Hollywood ReporterVarietyVariety China

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